Why AI doesn't work for Customer Journeys
Indien u zich aanmeldt voor meer dan één training profiteert u van korting! Nu tijdelijk twee trainingen voor 750,- en drie voor 1000,-.
Why AI doesn't work for customer journeys (EN)
AI can be a great solution in many industries, including digital marketing, but the good old "garbage in, garbage out" saying is nowhere more true than in AI solutions. A simple analysis of the available information in customer journeys shows that AI is not the solution in marketing attribution or at least: "AI can't do it all by itself". This workshop will teach you why many AI solutions are still broken, and how we can use common sense to get to know our customers.
This training is suitable for everyone in digital, keen to learn more about how AI can sometimes lead to inaccurate insights. Additionally, we’ll explore methods on how to gain i…

Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.
Indien u zich aanmeldt voor meer dan één training profiteert u van korting! Nu tijdelijk twee trainingen voor 750,- en drie voor 1000,-.
Why AI doesn't work for customer journeys (EN)
AI can be a great solution in many industries, including digital marketing, but the good old "garbage in, garbage out" saying is nowhere more true than in AI solutions. A simple analysis of the available information in customer journeys shows that AI is not the solution in marketing attribution or at least: "AI can't do it all by itself". This workshop will teach you why many AI solutions are still broken, and how we can use common sense to get to know our customers.
This training is suitable for everyone in digital, keen to learn more about how AI can sometimes lead to inaccurate insights. Additionally, we’ll explore methods on how to gain insight into the customer journey, so that you will be able to understand your customers even better.
The following topics will be discussed:
- Introduction of artificial intelligence
- Examples from the field of marketing
- Gaining insight into the customer journey
Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.

