Sales Training Course in Big Data & Business Intelligence

Logo van The Scale-Up Group
Opleiderscore: starstarstarstarstar_half 9 The Scale-Up Group heeft een gemiddelde beoordeling van 9 (uit 3 ervaringen)

Tip: meer info over het programma, prijs, en inschrijven? Download de brochure!

Startdata en plaatsen

Er zijn nog geen startdata bekend voor dit product.

The Scale-Up Group biedt dit product standaard aan in de volgende regio's: 's-Hertogenbosch, Alkmaar, Almere / Lelystad, Alphen aan den Rijn, Amersfoort, Amsterdam, Antwerpen, Apeldoorn, Arnhem, Assen, Breda, Brugge, Brussel, Delft, Den Haag, Deventer, Dordrecht, Drachten, Ede, Eindhoven, Emmen, Enschede, Gent, Gouda, Groningen, Haarlem, Haarlemmermeer, Heerenveen, Hilversum, Leeuwarden, Leiden, Luik, Maastricht, Middelburg, Nijmegen, Roermond, Rotterdam, Terneuzen, Tilburg, Utrecht, Veenendaal, Venlo, Westland, Zaanstad, Zoetermeer, Zwolle


Sales in Big Data and Business Intelligence Course. 

Provided by The Scale-Up Group & Mr Data 


Become a successful salesperson at Mr Data Amsterdam. This is a four-day sales course for Those Who are in the world of selling Big Data and Business Intelligence Solutions. In this course, you will learn to "read" your own behaviors and those of your customer. What does the customer really want? What needs does the customer have? How can you respond to the synthesis in order to Achieve the result of your customer and your company?

Register Today : "Sales Training" Course in Big Data and Business Intelligence

In four modules across two tracks Big Data (A) Sales…

Lees de volledige beschrijving

Veelgestelde vragen

Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.

Nog niet gevonden wat je zocht? Bekijk deze onderwerpen: Business intelligence, Big Data, Sales Training, Data warehouse en Businessarchitectuur.

Sales in Big Data and Business Intelligence Course. 

Provided by The Scale-Up Group & Mr Data 


Become a successful salesperson at Mr Data Amsterdam. This is a four-day sales course for Those Who are in the world of selling Big Data and Business Intelligence Solutions. In this course, you will learn to "read" your own behaviors and those of your customer. What does the customer really want? What needs does the customer have? How can you respond to the synthesis in order to Achieve the result of your customer and your company?

Register Today : "Sales Training" Course in Big Data and Business Intelligence

In four modules across two tracks Big Data (A) Sales Track and Track (s) you will get an overview into the leading edge tools and Big Data topics your customers are engaged in. Having a technical background and B2B sales experience is not necessary.

target Audience

  • jobseekers
  • Account Managers in IT, SaaS, Big Data
  • Pre-Sales in IT, SaaS, Big Data
  • IT Recruiters
  • Junior B2B Field Sales

Module 1a "Introduction to BI & Big Data"

learning Goals

Information from BI & Big Data systems help companies make better Decisions. Better Decisions about the product, finances, human resources, sales and operations. Of course, in order to know how executives and buyers use synthesis systems, it is Important to understand How They Work. The module will cover the basics of BI and Big Data-including the latest trends. We will alsoprovide an overview of what will be coming in the next three sessions.

The BI & Big Data Module is designed to help you understand customer business processes in relation to database systems, business intelligence and other big data systems. After following this module, the participant is bootable to establishement a relationship between the customer's business processes and How They are usingthese systems.

We will ook Discuss the latest job opportunities in synthesis companies and the types of roles you could expect from a beginner's level of knowledge.

The following functional areas are covered:

  • Key Business Processes or BI & Big Data (Sales, Finance, Human Resources)
  • Sales Jobs in fields like IT, BI and Big Data
  • Learn Basic IT, BI and Big Data Sales


The introduction to BI & Big Data is a primer for your intensive 4 week course. You will learn all the basics of the systems, the jobs on the market and the ways enterprise clients are using them and buying them today. "Big data is becoming an effective basis of competition in pretty much every industry," Said Michael Chui, a partner at the McKinsey Global Institute. "You will be entering a new world of business thatwill be growing exponentially for decades to come.


Module 1b "Introduction to Selling BI & Big Data"

learning Goals

This introduction willprovide you with the latest trends and insight to selling IT, BI and Big Data solutions. Big Data and IT Sales to enterprise clients is one of the most lucrative fields in business today. This module is designed to introduce you to the skills of the pros and doorways That top sales professionals at IT companies like Microsoft, SAP and Oracle work.

You will start by learning about the latest sales trends and key insights into the big data, IT, and SaaS industries. We will then conduct a scientific personality assessment thatwill tell us about your current communication and sales strengths. We'll teach you how to use this information to your benefit, with your employer, and in your future partnerships. Creating value through selling is a noble profession, claustrophobia work on it! Partnership work demands a lot and you deserve to know what child odds and strategies are most effective on the market today.

The Scale-Up Toolkit is based on the current realities of business and technology. Most business opportunities involvement more than six decision-makers. We offer a new mindset and VAMP Framework for Establishing opportunities with new partners or expanding value with Existing customers. Module work includes:

  • Learning the latest sales insight into the BI and Big Data sector
  • Taking a Self-Assessment: Our psychometric assessment thatwill identify your strengths among six personality types and how to use this to Improve Your Communications 
  • Learning about our sales framework "VAMP" method for developing partnerships and how to open any discussion 


The introduction to Sales Training in Big Data and Business Intelligence is a primer for your intensive 4 week course. Using this approach, Individuals will learn how to OPEN a powerful conversation, add value through insight to any conversation, and to approach negotiation with a growth mindset or what is possible, rather than starting from what is feasible. Long-term practice with synthesis tools includes personal and corporate growth. Immediate results are Increased conversion lead, faster buying cycles, and established buyer confidence.

Module 2a "Enterprise Resource Planning (ERP) and data warehousing" 

learning Goals

Enterprise Resource Planning (ERP) 

This module will cover everything you need to know about ERP systems. Through literature and practice cases, you will learn all the parts of the program and learn how to create data in a large enterprise. In the MR Data web learning environment, you follow relevant homework assignments.

What is an ERP system? ERP systems help to organisaties Their record information, financial operations and employee data. Central to the various business processes within a company, zoals Sales, HR and Customer Relationship Management. The company offers many different SAP software modules. The emphasis is on the question of how data is created within an organization and the possibilities of converting this data to information for managers and other stakeholders.

Data warehousing

In Addition, the participant learns in this module, the added value of a data warehousing system for organisaties. Important The following concepts are covered:

  • Key data warehousing definitions
  • Main components of data warehousing architecture
  • Business Intelligence (BI) and Data Warehousing Tools
  • How can BI and data warehousing systems support the decision-making process?


This SAP BI BW data warehousing course will Discuss the following topics: Introducing Web Intelligence Restricting data returned with query filters, Report Designer Enhancing the Presentation of Data in Reports, Formatting Reports Calculating Data with Formulas and Variables, Using Multiple Data Sources Analyzing Data Managing and sharing Web Intelligence Document


1.4 Module 2b "B2B Sales Fundamentals"

learning Goals

IT and Big Data executives love to buy, but They hate to be sold. This is the premier course to show you how to understand the lead qualification process through to conducting a powerful sales meeting.

This course will teach you about the advanced world of good Customer Relationship Management (CRM) tools and take you on a tour of how the best companies use a leading tool on the market today.

We will give you the tools to open any conversation and keep it going. You will experience an intensive interactive session where you will learn how to Discuss the types of software and business issues clients are dealing with. Ook You will learn about managing multiple stakeholders and your time.

Most complex IT agreements involvement today more than six internal stakeholders. We offer a new mindset and our VAMP Framework for Establishing opportunities with new partners or expanding value like an upsell or cross-sell with Existing customers. This module will cover:

  • Lead qualification: You will learn how to quickly convert a conversation or learn how to move on
  • Cold Calling and appointment setting: We will demonstrate the best practices in calling, opening conversations and simply booking an appointment.
    • Problem and vision recognition: You will learn how to use our VAMP framework to understand and document your client's buying motivations.
    • Stakeholder Management: Putting together plans and strategies to manage large groups of enterprise buyers
    • Using CRM systems and manage your time to the most effective way. 


Using this approach, people practice creating partnerships That alignment to corporate purpose. You will have tools to start a powerful customer experience, Evaluate customer-value fit, and set a clear growth journey for your customer. Long-term practice with synthesis tools includes personal and corporate growth. Immediate results are better market alignment, lead conversion, and buyer experience.

1.5 Module 3a "Business Intelligence & Big Data"

learning Goals

The goal of the Business Intelligence & Big Data course is to providence insight and information on the most current technology and systems in the field today. Students will get to interact with performance dashboards, performance tools, and learn about how companies effectively use business intelligence (BI), decision-support applications. 

This course willprovide a strong foundation for Big Data and Business Intelligence fundamentals and advanced tools zoals Microsoft Power BI, and SAP BI Tableau.

All successful companies have invested large sums of money in business intelligence, warehouse management, data tools and technologies. Up-to-date, accurate, and integrated information about Their supply chain, products, and customers is crucial to success. With the advent of mobile, social, and cloud platforms today's business intelligence tools have evolved Considerably. They can be subdivided into five areas, Namely: databases, ETL (extract, transform and load), data quality tools, reporting tools, and statistical analysis tools. You will learn about all or synthesis in an interactive and fun way.


In this course you will learn the basics of business intelligence and data analytics systems from the perspective of the salesperson. Ook You will get to see and understand the types of reports your future clients use to making better Decisions. The subject of Business Intelligence addresses a number of Important Issues That can help you better understand and direct BI initiatives in your organization.


1.6 Module 3b "Insight Selling"

learning Goals

IT Solution selling is dead - the future is mobilizing buyers with insight. Learn how to sell data with data, applying three types or "insight" in any situation to advance the partnership the SAP way!

The dominance of technology in business has shifted to data, and the amount of data we create and consume multiplies daily. Although 75% of companies say They are data driven, only 29% successfully connect data to action (Forrester). It has ook well Reported That the average company could increasement annual sales per employee by 14.4% if it Increases the usability of its data by 10% (Univ. Of Texas).

The Scale-Up Group will share three skills to gain insight from data and use: diagnosing, directing and distilling it. You will learn to "connect", "convince" and "collaborate" with customers. Make your pop numbers and use our three types of insight in order to create context and utility sales for the dates you and your client's are working with or motivated by. This module will cover:

  • Analyzing client needs: We will demonstrate the most effective way to both providence insight and draw it from your client
  • Insight That mobilizes action: Because around 6.8 decision makers (Challenger Sale) now make complex Decisions you will learn how to mobilize the people all at once using insight
  • Turning data into a sales proposition: You will learn the art and science of putting data into a story and paint a rich picture for your client through the process of "distilling", "diagnosing" and "directing"


Using this approach, people practice creating partnerships That alignment to corporate purpose and the product you are selling. Often the CIO and technical staff are the most persuaded by technical information. You will be usefull've've've've've given the tools to start a powerful customer experience, customer Evaluate fit, and set a clear growth journey for your company and customer. SAP, one of the companies you will be learning about BI and Big Data is using insight to grow by 30% each year. This course will teach you how to sell like They do!

1.7 Module 4 "Integration Project"

learning Goals

In our integration project, we offer real-life case studies. For us it is Important That what you learn how to perform in your future career or Existing. In this module, Mr. Date and The Scale-Up Group willprovide you with real life case studies They have been themelves is is encountered or are Currently working on!

You will learn a leading method of forming value propositions in any situation, company, product or buyer and you can take this into any skill profession you choose.

We will ook integrate everything you have learned osmanthus far. That CEB reports 6.8 stakeholders now make big BI & Big Data purchase Decisions. This course will help you learn how to mobilize teams thesis and how to shift your pitch depending on your product and audience.

Specifically, we will look at the CIO / CTO functions and IT recruiters. The module will complete with you presenting a demo of a profile solution and closing the deal! Module work includes:

  • Case Study: You will learn an incredibly simple and powerful method to forming value propositions

○ Recruiting IT Talent: You will learn about what IT recruiting is like and How They form a compelling value proposition

○ Selling to the CIO / CTO: We will look at forming a value proposition even with the CIO / CTO

  • Value Proposition: You will pick software, BI, SaaS or Big Data. You will learn all about the common business models in this field.
  • Socratic Method: You will get a method thatwill help you respond to any challenge or objection-including how to identify the five common types objection


To integrate your learning or big data, BI and IT from Mr. Data as well as the techniques for communication and presentation from The Scale-Up Group.

We will give you usefull tools from the book "Value Proposition Design" and we will talk about different ways this can be an effective way to gain confidence in your pitch. You come away from this experience understanding how big enterprise buyers work, think and buy. You will alsohave a commanding presence as an expert, trusted advisor, and executive in your field.

Using this approach, participants will gain confidence in Their messaging and Their body language. You will genuinely feel differently about yourself and others When asking people for commitment. 


Materials Provided

  • Presentation materials are provided Electronically (pdf) through The Learning Stone partner platform. Key printed materials are to be kept and we encourage frequent reference following the course. All reprints must be requested by e-mail at
  • The Challenger Sale, Author: Matthew Dixon Brent Adamson Co-author Brent Adamson Publisher: Penguin Books Ltd 9780670922857 English 240 pages February 2013
  • Socratic Method / Objection Handling (The Scale-Up Group "steal our stuff"
  • Value Proposition Design, Co-author: Patricia Papadakos Alan Smith Gregory Bernarda Trish Papadakos Publisher: Wiley English 290 pages 9781118968055 January 2014
  • Insight Selling, Author: Mike Schultz John E. Doerr Publisher: John Wiley & Sons Inc English 256 pages June 2014 9781118875353
  • The Scale-Up Group Self Assessment, this is a proprietary tool and must be licensed Scale-Up Coach if you wish to conduct it for your organization or with clients.

For each meeting and lectures, presentations can be downloaded over the "Mr. E-learning". Here are the usefull to find additional articles and references to Internet sites like YouTube. These pieces are all compulsory literature.


Is this course Suitable for me?

This course is Suitable for anyone who wants to delve into the world of Big Data Analytics. We providence various trainings and courses in SAP, Big Data and Business Intelligence. We offer different modules at our Business School study in different forms and providence our consultants expertise in strategic issues.



Mr. Data Amsterdam + The Scale-Up Group are located in the Metropolis building on Weesperstraat 61 in Amsterdam. Spacious office space is spread over five stories with a modern, trendy feel. Our location is very easy to reach by public transport (metro stations Waterloo and Weesperstraat).

Who's MR DATA and The Scale-Up Group?

Founder of MR DATA 

Mondy Holten graduated in 2004 in Business Information Systems at the Zuyd University and now has over 8 years experience in the Big Data industry. Since 2008, Mondy Holten has put working in complex international IT projects. In this period he has had experience with various systems zoals SAP ERP, SAP Banking & Insurance, SAP BusinessObjects and Tableau. This experience he gained at companies zoals Atos, Logica, Imperial Tobacco, COA, Nationale Nederlanden and Mr. Data.

Sales Training Partner (The Scale-Up Group)

Mr. Daniel Douglass graduated in 2001 with a degree in Business Administration and Marketing from Westminster College in Fulton, Missouri, USA. He has more than 15 years experience in IT sales, support, and customer success. He was an early participant and practitioner of the Challenger Sale method pioneered by CEB and is is adopted by SAP. He is now the Co-Founder and Partner of The Scale-Up Group, an Amsterdam-based sales and customer success training firm working with platforms like WeWork, Travelbird,, and Catawiki.

What issues will be solved with our training?

  • The increasement increasement increasement increasement increase increasing demand for Big Data & BI Sales People
  • The demand for skills That serve an IT environment or Saas
  • The opportunity for commercial sales to retrain in a promising, growing sector.

Optional Internship Placement Program

Internship opportunities after this course

In the Big Data industry are a lot of job opportunities

  • IT Recruiter, SAP Recruiter, Recruiter Big Data
  • Account Manager ERP systems, IT Account Manager 
  • Mode of delivery (face-to-face, distance learning)

5.2 Duration and Location

Placements Typically involvement Approximately 40 hours of work per week and last for an ideal period of six months, Although shorter or longer durations ook May be possible. Starting dates are flexible. Work will be taken under Primarily at Mr Data's Amsterdam office and there May be opportunities for work-related travel. Qualifications: The Internship Program is open to professionals, recent graduates and graduate students in relevant disciplines. Training: Mr. Date of Amsterdam and The Scale-Up Group will assign work to participants in all three core thematic areas-including software sales, IT recruiting and sales operations. A declaration of sponsorship for an external source is normally required, but exceptionally, a statement or self-sponsorship May usefull be sufficient. Mr. Data Amsterdam will not providence travel or living expenses Unless travel is under taken for specific missions and on for the sake of Mr. Data Amsterdam. 

5.3 Visas

Visa applications are the sole responsibility of the intern, Mr. Data Although Amsterdam is willing to providence documentation or support as required. EEA, EU and Swiss national companies do not need visas or work permits to enter Belgium, however a long stay visa will be required for citizens of all other countries. Australia, Canada and New Zealand alsohave Working Holiday Agreements with Belgium, and fits interns from synthesis countries have benefited from arrangements for thesis Their internships. Australians, Canadians and New Zealanders must file their Applications for Working Holiday Visas to the Dutch Embassy or Consulate in Their respective countries.

5.4 Applications

For Further Information on the selection process, please contact Mr. Data Amsterdam enclosing a cover letter, resume and writing sample in English, zoals an essay or publication on a topic How many followers relates to the work of Mr. Data Amsterdam. Please note that only complete applications That include the aforementioned three items will be Considered. If applicants do not receive a reply within two weeks, They should review their Applications and resubmit them with any missing document (s). Click here to view the profiles of current Mr. Data Amsterdam Interns. Please note that we are not accepting new Currently internship applications. We will notify through this web When the selection process will be re-opened.


If you have questions Regarding this document, please contact us directly.


If you have questions Regarding this document, please contact us directly.

Phone: 040-2668583


Blijf op de hoogte van nieuwe ervaringen

Er zijn nog geen ervaringen.

Deel je ervaring

Heb je ervaring met deze cursus? Deel je ervaring en help anderen kiezen. Als dank voor de moeite doneert Springest € 1,- aan Stichting Edukans.

Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.

Download gratis en vrijblijvend de informatiebrochure


Heb je nog vragen?

We slaan je gegevens op om je via e-mail en evt. telefoon verder te helpen.
Meer info vind je in ons privacybeleid.